You need to….. and how to make your links in emails clickable!
I just got back from two weeks holiday and cleared out my inbox – well over 1000 emails, including over a hundred from artists asking me to check them out. I try to check out all the bands who send me mail – both to us for this site and also people checking in with […]
Continue readingMusic Marketing Plan for Indie and DIY Musicians
This is essential reading. I came across this the other day and rather than just tweet it, it’s one of those things that needs to be on here for people to go off and read in the longer term, as it’s so important. I was impressed that a group of respected Musician Resource Bloggers had come together […]
Continue readingBuilding a fan mailing list, Part 1 – the why and the how.
One of the most important parts of your self-promotion is your mailing list and your relationship with the people on it. Getting people to sign up and provide you with their contact details enables you to reach them directly for a whole host of reasons and create that genuine relationship between you and them. This […]
Continue readingMake like Radiohead with ‘In Rainbows’ and have your fans pay whatever they like for your music
You can’t argue that when Radiohead announced the release of ‘In Rainbows’ a matter of days after it had been completed and just days before it was made available and announced that fans would be able to get the mp3 download for whatever they wanted to pay, they sent shockwaves right through the recorded music part of […]
Continue readingHow to make your fans buy more and promote for you
I’m posting this because once again I’ve been inspired by something on Ariel Hyatt’s blog – a new post entitled ‘Increasing the Frequency of Purchases’ If you read our blog you’ll know that we think she writes a lot of great information and that we follow her blog. So, check her post out, but what […]
Continue readingFacebook Username change announced – essential information & the clock is ticking!
Heads Up! You may or may not be aware of this already, and you might agree with the policy change or not – opinion seems divided. But, whichever side of the fence you’re on, this is a critical opportunity for all facebook users, which will apply particularly to bands and artists. This Saturday at 12.01 […]
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