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	<title>Make It In Music</title>
	<link>http://makeitinmusic.com</link>
	<description>advice for musicians and artists, music business advice, music marketing, music promotion, get a record deal, musician resources</description>
	<lastBuildDate>Wed, 01 Sep 2010 13:51:47 +0000</lastBuildDate>
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		<title>How to build your fanbase &#8211; and why the end of the traditional model is a good thing.</title>
		<description><![CDATA[
			
				
			
		
You&#8217;ll probably know that I&#8217;m a great fan of the ramblings of Bob Lefsetz. I heartily recommend that you sign up to his newsletter.
In one of his posts this week he referred back to an interview with Jerry Greenberg on Bite Me! in which Jerry makes a major statement on how to build your fanbase.
It [...]]]></description>
		<link>http://makeitinmusic.com/how-to-build-your-fanbase</link>
			</item>
	<item>
		<title>Online Music Marketing &#8211; step by step plan</title>
		<description><![CDATA[
			
				
			
		
I came across this brilliant pdf report by Virgine Berger about a month ago that sets out a blueprint for your online music marketing and asked her if we could pass it on to you for free.
She was happy to let our readers have it, but we didn&#8217;t get round to posting it until now [...]]]></description>
		<link>http://makeitinmusic.com/online-music-marketing-pdf</link>
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		<title>Build your fan mailing list more easily &#8211; Fanbridge release Fan Collector App</title>
		<description><![CDATA[
			
				
			
		
Our last post was all about the best software and methods you should use for building your band mailing list.
Although our best pick is Aweber (read the post to see why!), one of our mild criticisms of Fanbridge has just bee fixed.
With the launch of the Fanbridge Fan Collector uses of Fanbridge for their band [...]]]></description>
		<link>http://makeitinmusic.com/build-your-band-mailing-list</link>
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		<title>Building a fan mailing list, Part 2 –What services can you use?</title>
		<description><![CDATA[
			
				
			
		
In ‘Part 1’ we looked at why you should be building a mailing list of fans and some of the basic ways of going about that, both online and at gigs.
This second part is a look at what options you have in setting up your mailing list, in which will decide that it must be [...]]]></description>
		<link>http://makeitinmusic.com/building-a-fan-mailing-list-part-2-%e2%80%93what-services-can-you-use</link>
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		<title>Online Music Marketing &#8211; the Devo Way</title>
		<description><![CDATA[
			
				
			
		
I just read about this minisite that Devo put up a few days ago and tweeted it, but thought I ought to leave a permanent post about it and just give a little more detail. It&#8217;s a brilliant piece of online music marketing.
Why?
Well, it&#8217;s a perfect example of fan acquisition, engagement and selling. An object [...]]]></description>
		<link>http://makeitinmusic.com/online-music-marketing-the-devo-way</link>
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		<title>Can you see clearly enough to stab yourself in the back?</title>
		<description><![CDATA[
			
				
			
		
I know that we aren&#8217;t posting regularly enough at the moment!
I promise that will change soon. But, the reason is, that we are beavering away behind the scenes &#8211; updating our MySpace book, finishing a book on the use of Facebook for musicians, and, most excitingly, a site revamp and the full-on &#8216;how to make [...]]]></description>
		<link>http://makeitinmusic.com/can-you-see-clearly-enough-to-stab-yourself-in-the-back</link>
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		<title>All you need to know about the music business &#8211; one man&#8217;s view</title>
		<description><![CDATA[
			
				
			
		
I saw the email below quoted earlier today in Bob Lefsetz&#8217;s Mailbag round-up.
This isn&#8217;t on his site &#8211; you get it if you are on the mailing list. You know I love Bob&#8217;s perspective on the state of the industry and I often tweet his posts (I strongly recommend that you sign up to his [...]]]></description>
		<link>http://makeitinmusic.com/all-you-need-to-know-about-the-music-business</link>
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		<title>How to achieve your goals &#8211; focus and application are the key</title>
		<description><![CDATA[
			
				
			
		
I have unashamedly stolen this from Frank Kern &#8211; a much respected internet marketer &#8211; who put it on his blog a few days ago.
I&#8217;m not going to apologise too much as I felt that the content of the video is so applicable to the people who read this blog that it&#8217;s worth having it [...]]]></description>
		<link>http://makeitinmusic.com/how-to-achieve-your-goals-focus-and-application-are-the-key</link>
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		<title>The best way to create and promote your music &#8211; Our Goals for us and you in 2010</title>
		<description><![CDATA[
			
				
			
		
So, another year comes to an end &#8211; and, for us, the first year of our blog and our efforts to spread a little of our hard earned wisdom and expertise in the music business.
We feel that we started well when we launched in March but tailed off in the last four  months -but we [...]]]></description>
		<link>http://makeitinmusic.com/the-best-way-to-create-and-promote-your-music-our-goals-for-us-and-you-in-2010</link>
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		<title>You&#8217;re Not in a Band &#8211; until you&#8217;re in a Band!</title>
		<description><![CDATA[
			
				
			
		
Apologies for the distinct lack of posts over the last month or two.
Rest assured that we are working very, very hard to get to the next stage of what we&#8217;re hoping to achieve with the site. With that will come very regular blog posts and emails to subscribers and a lot, lot more usable information. [...]]]></description>
		<link>http://makeitinmusic.com/youre-not-in-a-band-until-youre-in-a-band</link>
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